CPA, Business Services & Forensic Accounting, Financial, Construction Claims, Damages, Lost Profits

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Examples of Lost Profits Methodologies

Methodology/Approach

Examples

Before-and-After1

"Would Have Been" based on before/after
1


Actual
2


Damage
3 = 1 - 2
       
Yardstick1
Unaffected similar company, industry or market
1


Actual
2


Damage
3 = 1 - 2
       
Sales Projections
(Hypothetical Profits)1
"Would Have
Been"
Performance
1


Actual
2


Damage
3 = 1 - 2

The CPA can suggest several different ways to prove facts or make points, such as using the following three common methods to compute lost profits:

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Before-and-after approach.  The CPA uses the periods before or after the period of the alleged violation or both periods to estimate what the plaintiff's performance would have been during the period of the alleged violation.

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Yardstick approach.  The CPA studies a similar company, industry, or market that was unaffected by the alleged violation in order to estimate what the plaintiff's performance should have been during the period of the alleged violation.

bullet

Sales projections (hypothetical profits).  The CPA creates a model of the impacted business by making assumptions based on how the plaintiff would have performed but for the alleged violation.1

1 Source AICPA (American Institute of Certified Public Accountants) Consulting Services Practice Aid 93-4; Providing Litigation Services; Peter B. Frank, CPA and Michael J. Wagner, CPA, JD; 1993

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